Coming from a middle-class family, I understood the hesitation many felt when walking into big stores, where premium craftsmanship often comes with a hefty price tag. This inspired me to create Moriyo – a brand dedicated to making authentic, hand block-printed products accessible to everyone. At Moriyo, we combine the artistry of Jaipur’s traditional crafts with affordable pricing, so every home can experience the warmth and elegance of this heritage.